193% Boost in orders
A New Jersey-based electronics brand. We helped grow their orders by 193% year over year.
Overview
A licensed toy and consumer electronics company known for audio products and role-play toys featuring characters from Disney, Marvel and Nickelodeon. With strong sales on Amazon, Walmart and other retailers, they set out to build their own direct-to-consumer store.
The challenge
Having built a strong presence through retail and marketplaces, they needed their own DTC experience to understand customers, announce new products and control the journey — and a partner who could translate marketplace momentum into direct sales.
Our solution
We introduced our dual-channel growth strategy, pairing paid ads with organic search for fast results and a long-term foundation. Our work included:
Enhancing existing product collections
New landing pages for different audiences and product sets
Technical SEO clean-up: metadata, schema and error resolution
Enriching product data to target more relevant keywords
Building product reviews to enhance search results
Managing and scaling PPC for new and existing customers
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